Evolving Consulting has deep expertise in Salesforce, but over the years they've built a broader range of skills that make them a more valuable technology partner to their clients. They needed messaging that captured their new positioning and a site that communicated it clearly to prospective clients.
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Through interviews and a brand messaging workshop with their team, along with competitor and industry research, we developed a brand messaging strategy that captured their expanded offering. That strategy became the foundation for the website copy, giving every page a consistent story about who Evolving Consulting is today.
Evolving Consulting has a website and messaging that reflect the full range of what they now offer. The team is thrilled with the result and has a clear, consistent way to talk about their work with prospective clients.
“Working with Vanessa made a real difference in how our brand sounds. She developed our brand copy and voice from the ground up, then carried that same clarity and personality through our entire website rewrite. Every page actually sounds like us now. She’s exceedingly fast, easy to collaborate with, and clearly understands how to write for a business.”
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