Equipment Express

Equipment Express has built its reputation on exceptional service. Greenlight Content helped make that clear through focused, customer-first messaging for its new website.

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The challenge

Heavy haul trucking company Equipment Express needed to update its website with a new design and clearer messaging to stay competitive and better reflect its service offering.

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The solution

Equipment Express

Working with the General Manager, we conducted interviews to develop messaging across key website pages, including the homepage, services, equipment, case studies, and careers.

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The results

In collaboration with Kitchener-based design agency Him&Her, we delivered all website copy on time, supporting a smooth and successful launch with clear, consistent messaging across the site.

Vanessa was a key member of the team behind Equipment Express’s new website. She provided the copy, brought in an SEO partner, and contributed to the site’s design and functionality, helping keep the project organized and on schedule.

Mason Tucker, GM
Equipment Express
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