IPEX, one of the world’s largest manufacturers of thermoplastic piping systems, had no shortage of strong work. But they had very little content that told the full story of what they delivered, the value behind it, and why it mattered in a real-world context.
Five years in, the case studies and content have become a core part of how IPEX's sales teams go to market, giving them something concrete and credible to bring into conversations across municipal, industrial, and electrical divisions.
Vanessa does a wonderful job throughout the entire writing process, from concept, interviews, drafting and layout. She is an excellent copywriter and an absolute pleasure to work with.
